Are you like me and struggle with keyword research? I can find lots of them. Most of what I find are just not good enough.
When I used Google’s keyword tool I trusted the results 100%. Why wouldn’t I? Big company like that shouldn’t be giving false figures. As it happens, they aren’t always accurate.
The results you see are not always correct, far from it. At the time it was put together it will have been perfectly correct. I discovered the answer almost by pure chance.
I targeted a keyword that ’said’ it had about 5000 competing web pages. I felt I could do well with that one. I started churning out articles by the bucket load.
Pretty soon I noticed over 9000 competitors. I could hardly believe that. Had there been some mistake? I was relieved to see that an awful lot of these competitors were showing my articles.
My point being is that I’d have swerved this keyword if I had seen nine thousand competitors. A lot of these sites were ranking with my article so I had a lot of competition but most of it was my own articles. A win win situation if you ask me.
I decided now to try a keyword research service as I couldn’t keep relying on luck. My hope was to get some ‘killer’ keywords delivered by email every day. I did a few calculations and came to the conclusion that research services, though not cheap, were value for my dollar.
There were a few to choose from but I went with Travis Sago and his Instacash service. Travis is the original bum marketer. Bum marketing only costs my time so it’s my kind of marketing.
I figure if one good keyword comes each day that should save me an hour or two’s work. Two hours or so to me is quite valuable. If I contrast a couple hours of my time against the cost each day it has to be value.
Outsourcing, outsourcing, outsourcing. Seems to be all you hear from the gurus of internet marketing. I reckon there’s not much difference here. I’m outsourcing my keyword research to a professional service.
If you want to know how I got on with the keyword research service head on over to my website and see for yourself how it turned out. I mentioned earlier about getting thousands of articles published for a good keyword. I’ll let you into that little secret on my site.
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